European journal of marketing.

European journal of marketing. E.J.M. EJM - Bradford, West Yorkshire : MCB Publications, - v. : ill. ; 24 cm. - 10 no. a year, 1986- - Frequency varies, 1971-1985 - Began with summer 1971 issue.

Reporting current research, theory and practice. Some issues have also a distinctive title. Description based on: Vol. 11, no. 1, published in 1977; title from cover.

ABI/INFORM Feb. 1975- Management contents 1974- Management and marketing abstracts 0308-2172


Abstracts in French and German, 1973-

Vols. 5 (1971)-7 (1974). 1 v.; v. 23 (1989)-28 (1994). 1 v.

0309-0566 = European journal of marketing = Eur. j. mark.

83640837 //r93


Marketing--Periodicals.

HF5410 / .E87

658.8/005