Global account management :

Cheverton, Peter.

Global account management : a complete action kit of tools and techniques for managing key global customers / Peter Cheverton. - London ; Philadelphia, Pa. : Kogan Page, 2008. - [xiii], 242 p. : ill. ; 24 cm.

Originally published: 2006.

Includes bibliographical references (p. 240) and index.

9780749452278 0749452277

2007038702


International business enterprises--Management.

HD62.4 / .C445 2008

658.84