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Levinson, Jay Conrad.

Guerrilla marketing : easy and inexpensive strategies for making big profits from your small business / Jay Conrad Levinson. - Updated and expanded ed. / with Jeannie Levinson and Amy Levinson. - London : Piatkus, 2007. - xii, 368 p. ; 24 cm.

Previous ed.: London: Houghton Mifflin, 1998.

Includes bibliographical references (p. 343-356) and index.

ISBN: 9780749928117 0749928115

Subjects--Topical Terms:
Marketing.
Small business--Management.

LC Class. No.: HF5415.13 / .L48

Dewey Class. No.: 658.8