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Brown, Duncan.

Influencer marketing : who really influences your customers ? / by Duncan Brown and Nick Hayes. - Oxford ; Burlington, MA : Butterworth-Heinemann, 2008. - xiv, 235 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 9780750686006 0750686006

Subjects--Topical Terms:
Marketing.
Influence (Psychology)

LC Class. No.: HF5414 / .B76 2008

Dewey Class. No.: 658.8