The invisible edge :

Blaxill, Mark.

The invisible edge : taking your strategy to the next level using intellectual property / Mark Blaxill and Ralph Eckardt. - New York : Portfolio, c2009. - x, 340 p. : ill. ; 24 cm.

Includes bibliographical references (p. 315-328) and index.

9781591842378 1591842379

2008036661


Intellectual capital.
Intellectual property.
New products.
Strategic planning.

HD53 / .B568 2009

658.5/03