The SAGE handbook of international marketing /
The SAGE handbook of international marketing /
Handbook of international marketing International marketing
edited by Masaaki Kotabe and Kristiaan Helsen.
- Los Angeles : Sage, 2009.
- xviii, 548 p. : ill. ; 26 cm.
Includes bibliographical references and index.
9781412934282 1412934281
Export marketing--Handbooks, manuals, etc.
International economic integration--Handbooks, manuals, etc.
HF1416 / .S24 2009
658.84
Includes bibliographical references and index.
9781412934282 1412934281
Export marketing--Handbooks, manuals, etc.
International economic integration--Handbooks, manuals, etc.
HF1416 / .S24 2009
658.84