The SAGE handbook of international marketing /

The SAGE handbook of international marketing / Handbook of international marketing International marketing edited by Masaaki Kotabe and Kristiaan Helsen. - Los Angeles : Sage, 2009. - xviii, 548 p. : ill. ; 26 cm.

Includes bibliographical references and index.

9781412934282 1412934281


Export marketing--Handbooks, manuals, etc.
International economic integration--Handbooks, manuals, etc.

HF1416 / .S24 2009

658.84