Normal view MARC view ISBD view

Lindgren, Mats, 1959-

Scenario planning : the link between future and strategy / Mats Lindgren and Hans Bandhold. - Rev. and updated ed. - Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2009. - xii, 204 p. : ill. ; 25 cm.

Includes bibliographical references (p. [192]-196) and index.

Why is scenario planning needed? Some reasons from the field of strategy research -- Scenario planning : an introductory overview -- Scenario planning in practice -- The principles of scenario thinking -- The principles of strategic thinking.

ISBN: 9780230579194 0230579191

LCCN: 2009013794

Subjects--Topical Terms:
Strategic planning.
Decision making.
Communication in management.
Business planning.

LC Class. No.: HD30.28 / .L543 2009

Dewey Class. No.: 658.4/012