Positioning: the battle for your mind, (Record no. 38525)
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000 -LEADER | |
---|---|
fixed length control field | 00644pam a2200241 4500 |
001 - CONTROL NUMBER | |
control field | 6487734 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 800609s1981 nyu 00110 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 80036829 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0070652635 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (Sirsi) i9780070652637 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (Sirsi) .b10639755 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | .b10639755 |
049 ## - LOCAL HOLDINGS (OCLC) | |
Holding library | SUSB |
050 0# - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5827.2 |
Item number | .R53 |
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
Classification number | 659.1 |
Item number | R445P |
100 10 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Ries, Al. |
245 10 - TITLE STATEMENT | |
Title | Positioning: the battle for your mind, |
Statement of responsibility, etc | by Al Ries and Jack Trout. |
260 0# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | New York, |
Name of publisher, distributor, etc | McGraw-Hill |
Date of publication, distribution, etc | [c1981] |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xii, 246 p. |
Dimensions | 21 cm. |
596 ## - | |
-- | 4 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Positioning (Advertising) |
700 10 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Trout, Jack. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
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Library of Congress Classification | Hunt Library | Hunt Library | General Shelves | 0.00 | HF5827.2 .R53 | 34998000203617 | 03/01/2009 | 1 | 03/01/2009 | Book |