Media in advertising / With an introd. by Walter E. Botthof.
Material type:
TextReference number:63023303Series: McGraw-Hill series in marketing and advertisingPublication details: New York : McGraw-Hill [1964] Description: ix, 559 p. : ill., facsims., maps, ports. ; 24 cmSubject(s): Advertising United States
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Main Library General Shelves | HF5813 U6 .B33 (Browse shelf(Opens below)) | 1 | Available | 50000000038900 |
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| HF5803 .G68 1969 Encyclopedia of advertising; | HF5810 E4 A3 Billboards to Buicks: advertising--as I lived it. | HF5811 S9 The mad old ads | HF5813 U6 .B33 Media in advertising / With an introd. by Walter E. Botthof. | HF5813 U6 .F66 1984 The mirror makers; | HF5821 .S28 The role of advertising: a book of readings / Edited by C.H. Sandage and Vernon Fryburger. | HF5822 .B24 Visual persuasion, |
Includes bibliographical references.
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