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Principles of Marketing

By: Palmer, Adrian (Professor of Tourism Marketing, Faculty of Business and Management, University of Ulster)Material type: Text

TextReference number:i0198775512Publication details: Oxford Oxford University Press 2000 Description: 664 p. paperbackISBN: 0198775512Subject(s): MarketingLOC classification: HF5415.P23

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Item type	Current library	Class number	Copy number	Status	Date due	Barcode	Item reservations
Standard	Main Library General Shelves	HF5415 .P23 (Browse shelf(Opens below))	1	Available		336633-1001

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Previous	HF5415 .K43 Kellogg on Marketing	HF5415 .L26 Marketing	HF5415 .O97 The Oxford Textbook of Marketing	HF5415 .P23 Principles of Marketing	HF5415 .P43 Marketing Unwrapped	HF5415 .P483 1968 Marketing; principles and methods	HF5415 .S91 Power Promoting	Next

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Principles of Marketing

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