Brand society : how brands transform management and lifestyle / Martin Kornberger.
Material type: TextReference number: 2009036646Publication details: Cambridge ; New York : Cambridge University Press, 2010. Description: xx, 308 p. ; 25 cmISBN: 9780521726900; 0521726905Subject(s): Brand name products | Brand name products -- Management | Popular cultureDDC classification: 658.827 LOC classification: HD69.B7 | K66 2010Item type | Current library | Class number | Copy number | Status | Date due | Barcode | Item reservations | |
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Book | Main Library General Shelves | HD69.B7 K66 (Browse shelf(Opens below)) | 1 | Available | 2000000558 |
Total reservations: 0
Includes bibliographical references (p. 273-291) and index.
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