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On becoming a consumer : the development of consumer behavior patterns in childhood / James U. McNeal.

By: McNeal, James UMaterial type: TextTextReference number: 2006038018Publication details: Amsterdam ; Boston : Butterworth-Heinemann, c2007. Description: xix, 408 p. : ill. ; 24 cmISBN: 9780750683357; 075068335XSubject(s): Consumer behavior -- United States | Child consumers -- United StatesDDC classification: 658.8/3420830973 LOC classification: HF5415.33.U6 | M386 2007Online resources: Table of contents only | Publisher description
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Book Book Main Library General Shelves HF5415.33.U6 M386 (Browse shelf(Opens below)) 1 Available 2000000946
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HF5415.33 .W66 Succeeding like success : HF5415.33.C6 C48 Luxury China : HF5415.33.U6 E47 Shoptimism : HF5415.33.U6 M386 On becoming a consumer : HF5415.33.U6 M53 The affluent consumer : HF5415.332.W66 S55 Women want more : HF5415.332.Y66 Y37 Gen buY :

Includes bibliographical references and index.

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