TY - ADVS AU - Sevareid,Eric AU - Webb,Rob AU - Bikel,Ofra ED - WGBH (Television station : Boston, Mass.) TI - Enterprise AV - HD9457 PY - 1981/// CY - New York, NY PB - Learning Corporation of America KW - Fish trade KW - Mississippi KW - Fish hatcheries KW - Catfishes KW - Business KW - Case studies N1 - Originally broadcast on the television program entitled: Enterprise; Intended audience: College students and adults; Produced, written and directed by Ofra Bikel ; cinematographer, Larry Lecain ; editor, Andy Finkelstein ; advisor, Ray A. Goldberg; Host, Eric Sevareid ; narrator Rob Webb N2 - Tells how, beset by the uncertainties of weather and the marketplace, cotton and soybean farmers in Mississippi are looking for a surer return on their labors and that their latest hope is raising catfish. Points out that the demand is high now, but questions whether or not sales will continue to grow ER -