TY  - BOOK
AU  - Shell,G.Richard
AU  - Moussa,Mario
TI  - The art of woo: using persuasion to sell your ideas 
SN  - 9781906465223
AV  - HF5438.25 .S44 2008
U1  - 658.4'5 22
PY  - 2008///
CY  - Chichester
PB  - Capstone
KW  - Persuasion (Psychology) in organizations
KW  - Interpersonal relations
N1  - Includes bibliographical references (p. 293-301) and index
ER  -