TY  - BOOK
AU  - Champy,James
TI  - Inspire!: how to keep your customers when your competitors can't 
SN  - 9780273727569
AV  - HF5415.525 .C43 2009
U1  - 658.812 22
PY  - 2009///
CY  - Harlow
PB  - Financial Times Prentice Hall
KW  - Customer relations
KW  - Management
KW  - Case studies
KW  - Customer loyalty
KW  - Authenticity (Philosophy)
N1  - Includes index; Original edition, entitled Inspire! : why customers come back, published: Upper Saddle River, NJ : FT Press, 2009
ER  -