TY - BOOK AU - Hair,Joseph F. AU - Bush,Robert P. AU - Ortinau,David J. TI - Marketing research: in a digital information environment SN - 9780071101073 AV - HF5415.2 .H258 2009 U1 - 658.8'3 22 PY - 2009/// CY - Boston, [Mass.], London PB - McGraw-Hill Irwin KW - Marketing research KW - Data processing N1 - Previous ed.: 2006; Includes bibliographical references and index ER -