TY  - BOOK
AU  - Mouncey,Peter
AU  - Wimmer,Frank
ED  - ESOMAR.
TI  - Market research best practice: 30 visions for the future : a compilation of discussion papers, case studies and methodologies from ESOMAR 
SN  - 9780470065273
AV  - HF5415.2 .M3538 2007
U1  - 658.83 22
PY  - 2007///
CY  - Chichester, England, Hoboken, NJ
PB  - Wiley
KW  - Marketing research
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/toc/ecip073/2006036082.html
ER  -