TY - BOOK AU - Gilbreath,Bob TI - The next evolution of marketing: connect with your customers by marketing with meaning SN - 9780071625364 AV - HF5415 .G467 2010 U1 - 658.8 22 PY - 2010/// CY - New York PB - McGraw-Hill KW - Marketing KW - Advertising KW - Customer relations N1 - Includes bibliographical references and index ER -