TY  - BOOK
AU  - Kotler,Philip
ED  - Academic Internet Publishers (AIPI)
TI  - Cram101 textbook outlines to accompany Marketing management, Kotler, 12th edition
T2  - Cram101 textbook outlines
SN  - 9781428840591
AV  - HF5415.13 .C73 2010
U1  - 658.8 22
PY  - 2010///
CY  - [S.l.
PB  - Academic Internet Publishers (AIPI)]
KW  - Marketing
KW  - Management
KW  - Outlines, syllabi, etc
N1  - On cover: Cram101 textbook reviews
ER  -