TY  - BOOK
AU  - Bygrave,William D.
AU  - Zacharakis,Andrew
AU  - Bygrave,William D.
TI  - The portable MBA in entrepreneurship
SN  - 9780470481318
AV  - HD62.5 .B94 2010
U1  - 658.02/2 22
PY  - 2010///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Entrepreneurship
N1  - Revision of The portable MBA in entrepreneurship / William D. Bygrave; Includes bibliographical references and index; The entrepreneurial process / William D. Bygrave -- Idea generation / Heidi M. Neck -- Opportunity recognition, shaping, and reshaping / Andrew Zacharakis -- Entrepreneurial marketing / Abdul Ali & Kathleen Seiders -- Business planning / Andrew Zacharakis -- Building your pro forma financial statements / Andrew Zacharakis -- Equity financing: informal investment, venture capital, and harvesting / William D. Bygrave -- Debt and other forms of financing / Joel M. Shulman -- External assistance for start-ups and small businesses / Elizabeth J. Gatewood & Carol McLaurin -- Legal and tax issues / Richard Mandel -- Intellectual property / Kirk Teska & Joseph s. Iandiorio -- Selling in an entrepreneurial context / Mark P. Rice & H. David Hennessey -- Beyond start-ups: developing and sustaining the growing organization / Donna Kelley & Edward Marram -- Franchising / Steve Spinelli -- Social entrepreneurship / Heidi M. Neck
ER  -