TY - BOOK AU - Sandage, Charles Harold, 1902- , editor. AU - Fryburger, Vernon Ray, 1918- TI - The role of advertising: a book of readings / Edited by C.H. Sandage and Vernon Fryburger PY - 1960/// CY - Homewood, IL : R.D. Irwin KW - Advertising Collections N1 - Includes bibliography ER -