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Cases in Consumer Behaviour

By: Antonides, Gerrit (Associate Professor of Economic Psychology, Faculty of Economics, Erasmus University, and Fellow, Tinbergen Institute, The Netherlands)Contributor(s): Raaij, W. Fred van (Professor of Marketing, Faculty of Business, Erasmus University, Rotterdam, The Netherlands)Material type: TextTextReference number:i0471987816Publication details: Chichester John Wiley and Sons Ltd 1999 Description: 180 p. paperbackISBN: 0471987816Subject(s): Consumer behavior - Europe - Case studies | Consumers - Europe - Case studiesLOC classification: HF5415.33.
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Standard Standard Main Library General Shelves HF5415.33 . (Browse shelf(Opens below)) 1 Available 326113-1001
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