000 00648cam a2200193 4500
001 i0333925408
020 _a0333925408
035 _a(Sirsi) i9780333925409
050 _aGV716.B43
100 _aBeck-Burridge, Martin (Director of Automotive Studies and Senior Lecturer in International Business, Henley Management College)
245 _aSports Sponsorship and Brand Development
260 _aLondon/Basingstoke
_bPalgrave Macmillan
_c2001
300 _a192 p.
_ehardback.
500 _aBookData Record
650 _aSports sponsorship.
650 _aAutomobile racing - Economic aspects.
650 _aAutomobiles - Marketing.
596 _a1
999 _c51128
_d51128