000 | 00841cam a2200253 a 4500 | ||
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001 | IeDuTCb14702978 | ||
003 | IeDuTC | ||
005 | 20110428215309.0 | ||
008 | 070330s2007 enka b 001 0 eng d | ||
015 |
_aGBA726156 _2bnb |
||
020 | _a9780750680660 | ||
020 | _a0750680660 | ||
040 |
_aStDuBDS _beng _cStDuBDS _dJSS |
||
050 | 0 | 4 |
_aHF5415 _b.C75 2007 |
082 | 0 | 4 |
_a658.8001 _222 |
245 | 0 | 0 |
_aCritical marketing : _bdefining the field / _cedited by Michael Saren ... [et al.]. |
260 |
_aOxford ; _aBurlington,MA : _bButterworth-Heinemann, _c2007. |
||
300 |
_axxiii, 252 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xPhilosophy. |
|
650 | 0 |
_aMarketing _xMoral and ethical aspects. |
|
650 | 0 |
_aMarketing _xStudy and teaching (Higher) |
|
700 | 1 | _aSaren, Michael. | |
999 |
_c64979 _d64979 |