| 000 | 02430cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 2006030580 | ||
| 003 | DLC | ||
| 005 | 20110428215322.0 | ||
| 008 | 060913s2007 enkab 001 0 eng | ||
| 010 | _a 2006030580 | ||
| 020 | _a9780749445751 | ||
| 020 | _a0749445750 | ||
| 040 |
_aDLC _cDLC _dIG# _dBAKER _dYDXCP _dDLC |
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| 050 | 0 | 4 |
_aHD9710.A2 _bM374 2007 |
| 082 | 0 | 0 |
_a629.222068 _222 |
| 245 | 0 | 0 |
_aMastering automotive challenges / _c[edited by] Bernd Gottschalk and Ralf Kalmbach. |
| 260 |
_aLondon ; _aPhiladelphia, PA : _bKogan Page, _c2007. |
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| 300 |
_avi, 378 p. : _bill., maps ; _c24 cm. |
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| 500 | _aIncludes index. | ||
| 505 | 0 | _aThe automotive industry sets the course for the global economy / Bernd Gottschalk -- The automotive power play moves into its next round / Ralf Kalmbach -- The globalization challenge : is the automotive industry raising the champions of tomorrow? / Thomas Sedran -- The value chain challenge : networks, the strategy for success / Marcus Berret -- The technology challenge : progress or pitfall? / Silvio Schindler -- The market challenge : who will gain strategic control? / Jürgen Reers -- The sales and after-sales challenge : capturing value along the car lifecycle / Max Blanchet and Jacques Rade -- Partnership as a model for success / Franz Fehrenbach -- Brand differentiation on the basis of platform and module strategies / Bernd Pischetsrieder -- Visteon corporation : transforming from OEM to supplier / Heinz Pfannschmidt -- New impetus for General Motors in Europe / Carl-Peter Forster -- How electronics is changing the automotive industry : from component suppliers to system partners / Peter Bauer -- The next evolutionary step for the automotive industry is just around the corner : factors for sustainable success in the interplay of OEMs and suppliers / Siegfried Wolf -- BlueTec : the path to the world's cleanest diesel / Thomas Weber -- Bharat Forge : emerging players from emerging regions / Babasaheb N Kalyani. | |
| 650 | 0 |
_aAutomobile industry and trade _xManagement. |
|
| 700 | 1 |
_aGottschalk, Bernd, _d1943- |
|
| 700 | 1 | _aKalmbach, Ralf. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip071/2006030580.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0715/2006030580-d.html |
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0912/2006030580-b.html |
| 999 |
_c65823 _d65823 |
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