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Humby, Clive.

Scoring points : how Tesco continues to win customer loyalty / Clive Humby, Terry Hunt and Tim Phillips. - 2nd ed. - London : Kogan Page, 2008. - x, 294 p., [8] p. of plates : ill. (some col.) ; 24 cm.

This ed. originally published: 2007. Includes index.

ISBN: 9780749453381 0749453389

Subjects--Corporate Names:
Tesco (Firm)

Subjects--Topical Terms:
Customer loyalty programs--Great Britain.
Customer satisfaction--Great Britain.

LC Class. No.: HF5415.525 / .H86 2008

Dewey Class. No.: 658.8'12'0941