Effective marketing management (Record no. 38825)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00679nam a2200217I 4500 |
| 001 - CONTROL NUMBER | |
| control field | 7474522 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 810603s1980 anka 00000 eng d |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) a146193 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) .b10655852 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | .b10655852 |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| Holding library | SUSQ |
| 092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC) | |
| Classification number | 658.8 |
| Item number | Ef36 |
| 245 00 - TITLE STATEMENT | |
| Title | Effective marketing management |
| Statement of responsibility, etc | [by] Martin Christopher [and others] |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | [Westmead, Eng.] |
| Name of publisher, distributor, etc | Gower |
| Date of publication, distribution, etc | [c1980] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 192 p. |
| Dimensions | 31 cm. |
| 500 ## - GENERAL NOTE | |
| General note | On t.p.: Cranfield Management Resource. |
| 500 ## - GENERAL NOTE | |
| General note | Title of earlier eds.: Introduction to marketing, and Introducing marketing. |
| 596 ## - | |
| -- | 5 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Christopher, Martin. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Education Library | Education Library | General Shelves | 0.00 | 658.8 EF36 | 34998000219894 | 03/01/2009 | 1 | 03/01/2009 | Book |