Effective marketing management [by] Martin Christopher [and others]
Material type:
TextReference number:7474522Publication details: [Westmead, Eng.] Gower [c1980] Description: 192 p. 31 cmSubject(s): Marketing -- Management
| Item type | Current library | Class number | Copy number | Status | Date due | Barcode | Item reservations | |
|---|---|---|---|---|---|---|---|---|
Book
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Education Library General Shelves | 658.8 EF36 (Browse shelf(Opens below)) | 1 | Available | 34998000219894 |
Total reservations: 0
On t.p.: Cranfield Management Resource.
Title of earlier eds.: Introduction to marketing, and Introducing marketing.
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