Cult of analytics : (Record no. 64987)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00814cam a2200265 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | cou08000423 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CaONFJC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20110428215309.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090105s2009 ne a 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781856176118 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1856176118 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | YDXCP |
| Transcribing agency | YDXCP |
| Modifying agency | BTCTA |
| -- | BWK |
| -- | BWX |
| -- | NNfCLS |
| 050 04 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.1265 |
| Item number | .J23 2009 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jackson, Steve. |
| 245 10 - TITLE STATEMENT | |
| Title | Cult of analytics : |
| Remainder of title | driving online marketing strategies using web analytics. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Amsterdam ; |
| -- | Boston : |
| Name of publisher, distributor, etc | Elsevier/Butterworth-Heinmann, |
| Date of publication, distribution, etc | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 265 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | Emarketing essentials |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Web usage mining. |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | E-marketing essentials. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | General Shelves | 05/11/2010 | HF5415.1265 .J23 | 2000001533 | 05/11/2010 | 1 | 25.40 | 05/11/2010 | Book |