Global marketing : (Record no. 65334)

MARC details
000 -LEADER
fixed length control field 00713cam a2200229 a 4500
001 - CONTROL NUMBER
control field 0273706780
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 061222s2007 enka e b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273706786
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273706780
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .H65
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8'4
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow :
Name of publisher, distributor, etc Financial Times Prentice Hall,
Date of publication, distribution, etc 2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxxviii, 714 p. :
Other physical details col. ill. ;
Dimensions 27 cm.
500 ## - GENERAL NOTE
General note Previous ed.: 2004.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Cost, replacement price Price effective from Koha item type
        Main Library Main Library General Shelves 05/11/2010   HF1416 .H65 2000000712 05/11/2010 1 42.83 05/11/2010 Book