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Global marketing : a decision-oriented approach / Svend Hollensen.

By: Hollensen, SvendMaterial type: TextTextReference number:0273706780Publication details: Harlow : Financial Times Prentice Hall, 2007. Edition: 4th edDescription: xxxviii, 714 p. : col. ill. ; 27 cmISBN: 9780273706786; 0273706780Subject(s): Export marketing | Export marketing -- Case studiesDDC classification: 658.8'4 LOC classification: HF1416 | .H65
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Book Book Main Library General Shelves HF1416 .H65 (Browse shelf(Opens below)) 1 Available 2000000712
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Previous ed.: 2004.

Includes bibliographical references and index.

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