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Creative advertising : for this you went to Oxford? : a personal textbook of advertising / David Bernstein.

By: Bernstein, DavidMaterial type: Text

TextReference number:ocm01137887Series: Professional perspectives in marketingPublication details: London : Longman, 1974. Description: ix, 304 p. : ill. ; 21 cmISBN: 0582450365 :Subject(s): AdvertisingDDC classification: 659.1 LOC classification: HF5823 | .B46

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Holdings
Item type	Current library	Class number	Copy number	Status	Date due	Barcode	Item reservations
Book	Main Library General Shelves	659.1 B45C (Browse shelf(Opens below))	1	Available		023095025

Total reservations: 0

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Previous	658 G51G Global risk assessments, issues, concepts & applications in business environment risk assessment, country, investment & trade risk analysis, political risk assessment & management.	658 G56G The goal :	658 J63V Values-driven people :	659.1 B45C Creative advertising :	659.1 C69R The road to good advertising /	659.1 D87A Advertising media and markets,	659.1 EW3C Captains of consciousness :	Next

Includes bibliographical references and index.

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