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Branding only works on cattle : the new way to get known (and drive your competitors crazy) / Jonathan Salem Baskin.

By: Baskin, Jonathan SalemMaterial type: TextTextReference number:0470742577Publication details: Chichester : Wiley, 2009. Description: viii, 261 p. ; 24 cmISBN: 9780470742570; 0470742577Subject(s): Branding (Marketing) | Consumer behavior | Information behaviorDDC classification: 658.8'27 LOC classification: HF5415.1255 | .B37
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Book Book Main Library General Shelves HF5415.1255 .B37 (Browse shelf(Opens below)) 1 Available 2000000916
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Originally published: New York: Business Plus, 2008.

Includes bibliographical references and index.

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