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The SAGE handbook of international marketing / edited by Masaaki Kotabe and Kristiaan Helsen.
Material type:
TextReference number:cou00297407 Publication details: Los Angeles : Sage, 2009. Description: xviii, 548 p. : ill. ; 26 cmISBN: 9781412934282; 1412934281Other title: Handbook of international marketing | International marketingSubject(s): Export marketing -- Handbooks, manuals, etc | International economic integration -- Handbooks, manuals, etcDDC classification: 658.84 LOC classification: HF1416 | .S24 2009
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Main Library General Shelves | HF1416 .S24 (Browse shelf(Opens below)) | 1 | Available | 2000001541 |
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| HF1416 .L44 Global marketing management : | HF1416 .N45 Import, export : | HF1416 .O43 International marketing / | HF1416 .S24 The SAGE handbook of international marketing / | HF1416 .W43 Building an import/export business / | HF1416 I58 International direct marketing : | HF1418.5 .C483 Globalization's limits : |
Includes bibliographical references and index.
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