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Customer relationship management : concepts and technologies / Francis Buttle. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Oxford : Butterworth-Heinemann, c2009
Availability: Items available for loan: Main Library (1)Call number: HF5415.5 .B88.
E-commerce and v-business : digital enterprise in the twenty-first century. by
Edition: 2nd ed. / edited by Stuart Barnes.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2007
Availability: Items available for loan: Main Library (1)Call number: HF5548.32 .E26.
Emotion and reason in consumer behavior / Arjun Chaudhuri. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burlington, Mass. ; Oxford : Butterworth-Heinemann, c2006
Availability: Items available for loan: Main Library (1)Call number: HF5415.32 .C45.
Enterprise : entrepreneurship and innovation : concepts, contexts and commercialization / Robin Lowe and Sue Marriott. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; Burlington, MA : Butterworth-Heinemann, 2007, c2006
Availability: Items available for loan: Main Library (1)Call number: HD62.5 .L69.
Fashion marketing : contemporary issues / [edited by] Tony Hines and Margaret Bruce. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2007
Availability: Items available for loan: Main Library (1)Call number: HD9940 F373.
Global airlines : competition in a transnational industry / Pat Hanlon. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2007
Availability: Items available for loan: Main Library (1)Call number: HE9776 .H36.
Handbook of new product development management / [edited by] Christoph H. Loch and Stylianos Kavadias. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Oxford ; Burlington, MA : Butterworth-Heinemann, 2008
Availability: Items available for loan: Main Library (1)Call number: HF5415.153 .L63.
Implementing Six Sigma and Lean : a practical guide to tools and techniques / Ron Basu. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Oxford : Butterworth-Heinemann, c2009
Availability: Items available for loan: Main Library (1)Call number: HD62.15 .B37.
Influencer marketing : who really influences your customers ? / by Duncan Brown and Nick Hayes. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Oxford ; Burlington, MA : Butterworth-Heinemann, 2008
Availability: Items available for loan: Main Library (1)Call number: HF5414 .B76.
Internet marketing : a practical approach / Alan Charlesworth. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2009
Availability: Items available for loan: Main Library (1)Call number: HF5415.1265 .C43.
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