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Project Payout; a review and appraisal of the pilot study in Milgram's store #40 [by] The Payout Council, Advertising Research Foundation. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [New York] The Council, c1980
Availability: Items available for loan: Education Library (1)Call number: 659.19 P943.
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