How to brand nations, cities and destinations : a planning book for place branding / Teemu Moilanen and Seppo Rainisto.
Material type: TextReference number: 2008052855Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2009. Description: ix, 202 p. : ill. ; 25 cmISBN: 9780230220928; 0230220924Subject(s): Place marketing | City promotionDDC classification: 910.68/8 LOC classification: G155.A1 | M56 2009Item type | Current library | Class number | Copy number | Status | Date due | Barcode | Item reservations | |
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Book | Main Library General Shelves | G155.A1 M56 (Browse shelf(Opens below)) | 1 | Available | 2000000827 |
Total reservations: 0
Includes bibliographical references (p. 189-196) and index.
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