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Marketing research : an integrated approach / Alan Wilson.

By: Wilson, Alan MMaterial type: TextTextReference number:14205779Publication details: Harlow, England ; New York : Prentice Hall/Financial Times, 2006. Edition: 2nd edDescription: xviii, 432 p. : ill. ; 25 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 9780273694748; 027369474XSubject(s): Marketing researchDDC classification: 658.83 LOC classification: HF5415.2 | .W558 2006
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Book Book Main Library General Shelves HF5415.2 .W558 (Browse shelf(Opens below)) 1 Available 2000000877
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Previous ed.: 2003.

Includes 1 CD-ROM in pocket attached to inside back cover.

Includes bibliographical references and index.

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