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		The longer long tail : how endless choice is creating unlimited demand / Chris Anderson. by Anderson, Chris, 1961- Anderson, Chris, 1961-. Edition: New ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Random House Business, 2009 Availability: Items available for loan: Main Library (1)Call number: 658.802 SIX BUS. Place reservation Place recall Request article Add to folder (remove)
		Battling big box : how nimble niche companies can outmaneuver giant competitors / by Henry Dubroff and Susan J. Marks. by Dubroff, Henry Marks, Susan J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Franklin Lakes, NJ : Career Press, c2009 Other title: Niche companies can outmaneuver giant competitors Online access: Table of contents only Availability: Items available for loan: Main Library (1)Call number: HD62.7 .D835. Place reservation Place recall Request article Add to folder (remove)
		Boomer marketing : selling to a recession resistant market / Ian Chaston. by Chaston, Ian Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : New York : Routledge, 2009 Availability: Items available for loan: Main Library (1)Call number: HF5415.127 .C53. Place reservation Place recall Request article Add to folder (remove)
		Consumer tribes / edited by Bernard Cova, Robert V. Kozinets, Avi Shankar. by Cova, Bernard Kozinets, Robert Shankar, Avi Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : Butterworth-Heinemann, 2007 Availability: Items available for loan: Main Library (1)Call number: HF5415.32 .C65926. Place reservation Place recall Request article Add to folder (remove)
		Niche envy : marketing discrimination in the digital age / Joseph Turow. by Turow, Joseph Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge, MA : MIT Press, c2006 Other title: Marketing discrimination in the digital age Availability: Items available for loan: Main Library (1)Call number: HF5415.32 .T95. Place reservation Place recall Request article Add to folder (remove)