Customer relationship management :

Buttle, Francis.

Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Oxford : Butterworth-Heinemann, c2009. - [xxi], 500 p. : ill. ; 25 cm.

Previous ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.

9781856175227 1856175227


Customer relations--Management.

HF5415.5 / .B88 2008

658.812