Customer relationship management :
Buttle, Francis.
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Oxford : Butterworth-Heinemann, c2009. - [xxi], 500 p. : ill. ; 25 cm.
Previous ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.
9781856175227 1856175227
Customer relations--Management.
HF5415.5 / .B88 2008
658.812
Customer relationship management : concepts and technologies / Francis Buttle. - 2nd ed. - Oxford : Butterworth-Heinemann, c2009. - [xxi], 500 p. : ill. ; 25 cm.
Previous ed.: Amsterdam; London: Elsevier Butterworth-Heinemann, 2004.
9781856175227 1856175227
Customer relations--Management.
HF5415.5 / .B88 2008
658.812