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Sports Sponsorship and Brand Development

By: Beck-Burridge, Martin (Director of Automotive Studies and Senior Lecturer in International Business, Henley Management College)Material type: TextTextReference number:i0333925408Publication details: London/Basingstoke Palgrave Macmillan 2001 Description: 192 p. hardbackISBN: 0333925408Subject(s): Sports sponsorship | Automobile racing - Economic aspects | Automobiles - MarketingLOC classification: GV716.B43
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Item type Current library Class number Copy number Status Date due Barcode Item reservations
Standard Standard Main Library General Shelves GV716 .B43 (Browse shelf(Opens below)) 1 Available 339643-1001
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